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Cover slide for Google Tag Manager presentation

Data-Driven Marketing with Google Tag Manager

Tech Liminal 3.0 344 Thomas L. Berkley Way, Oakland, CA, us

How do you know your website is doing its best for your business? Analytics give you a lot of great information that you can use to make decisions, such as: - What do people search for on the site? Are they finding results? - Which email campaigns were most effective at driving donations / purchases? […]

SEO Audit (photo of analytics dashboard graphs)

How to Conduct an SEO Audit with John Locke

Tech Liminal 3.0 344 Thomas L. Berkley Way, Oakland, CA, us

There are sites that offer free "SEO Audits" that identify a few of the glaring problems with your site, but comparing those to a professional SEO Audit is like comparing Wix to WordPress. The SEO audit is the first step in a long-term SEO campaign. It identifies what's working, what's not, and where the site's […]