Resources Mentioned in John’s Presentation
John Locke demonstrated the use of several tools in his November 2018 presentation about How to Conduct an SEO Audit.
- KWFinder
- SERPChecker
- Moz
- Crazy Egg
- Hotjar
- Simple Sitemap (for HTML sitemaps)
SEO Audit Template Handout
Our November speaker, John Locke, graciously provided a template for an SEO audit report. You can download it as a Microsoft Word or PDF document.
This template is a great starting point for anyone running a WordPress audit — the way it ties each checklist item to a measurable outcome makes it much easier to know when you’re truly done. Would love to see a version that flags the most common issues specific to WooCommerce stores too.